In the year 1999, DaimlerChrysler revamped the 300 brand name when they released the Chrysler 300M. The car utilized the Chrysler LH platform and featured a front wheel drive, V6 Configuration.
The car was not a part of the esteemed letter series of the ‘50s and ‘60s, but did boast some sense of continuity, as the next letter, M, was used after the previous 300L. The Chrysler 300M was shorter than the Concorde, yet more expensive. This is because it was a luxury car rather than a mainstream automobile. It was featured as one of the flagship cars of Chrysler.
In the year 1998, Chrysler re-designed the LH automobiles. At this point, the Eagle Vision was discontinued. As a means of bridging the import fighter gap, Chrysler elected to bring back the 300 series.
Chrysler has stated that the Chrysler 300M would have been branded a redesigned Eagle Vision had the Eagle name not already been dropped at the time of its unveiling. The car was almost identical in both exterior and interior to the Chrysler Concorde. What is more, the car featured the same wheelbase as the Eagle Vision, Dodge Intrepid, and Chrysler Concorde. What is more, it also fit the Euro 5 meter size class for export.